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Obama holds firm on fiscal cliff: ‘I’m not going to play that game’

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After that, Obama set out to negotiate on the stump, announcing his terms publicly even as he rallied the public behind them.

The Obama team added social media campaigns and testimonials from middle-class Americans, and managed to pass an extension of the payroll tax break last February. That’s when aides came to believe the president could shift the dynamic in talks with Capitol Hill.

Early signs are that the formula may be working again. The latest Twitter campaign has elicited more than 100,000 emails from people explaining how the middle-class tax hike would affect them.

And Obama’s outreach to interested parties is showing progress. Business leaders are worrying openly about the uncertainty due to the fiscal cliff and debt ceiling.

At the Business Roundtable on Wednesday, Boeing’s chief executive introduced Obama by suggesting that business leaders could “serve a useful purpose in the dialogue.”

To be sure, there’s grousing about Obama’s negotiating posture. Mitch McConnell, R-Ky., the Senate Republican leader, has complained that Obama is “campaigning” rather than working out the issues with his negotiating partners.

But the strategy is worth the aggravation, administration officials believe. The president isn’t avoiding private negotiations, but doesn’t plan to start them until there is some movement.

“Once Republicans acknowledge that rates are going up for top earners,” White House press secretary Jay Carney said, “we believe that an agreement is very achievable.”

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(Staff writers Melanie Mason, Michael A. Memoli and Lisa Mascaro contributed to this report.)

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